Florence featured on Arizona Highways


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Follow along as we highlight the history, culture, artisans and upcoming special events that go on in and around historic Florence. Discover all the things that make this one of the most charming small towns in Arizona.



- Nov 14, 2022
- 5 min
90th Annual Jr Parada Rodeo!


- Oct 3, 2022
- 3 min
The midcentury allure and chilling past of Florence’s Blue Mist Motel


- Sep 16, 2022
- 4 min
Experience Dia de Los Muertos in Florence!


- Sep 5, 2022
- 4 min
A downtown shopping roundup to get you into that western state of mind


- Jul 7, 2022
- 3 min
3 Recreational Activities in Florence that will make you smile


- May 23, 2022
- 4 min
3 Historic Attractions in Florence, a time capsule of the Old West


- Apr 28, 2022
- 2 min
Museum officials win state awards


- Apr 5, 2022
- 2 min
Country Thunder Arizona 2022: The complete daily lineup and schedule


- Oct 19, 2021
- 2 min
What's in a name: Florence


- Oct 14, 2021
- 1 min
Get ready for the 89th Florence Junior Parada!

- Oct 12, 2021
- 5 min
Here's your Country Thunder Arizona 2021 survival guide


- Oct 5, 2021
- 1 min
Art Behind Bars

- Oct 1, 2021
- 1 min
Country Thunder Arizona 2021: The complete daily lineup and schedule


- Oct 1, 2021
- 2 min
Arizona mom's post about son with autism leads to new job opportunities and friendships

- Sep 21, 2021
- 2 min
Branding A Western State of Mind

- Sep 16, 2021
- 1 min
Dia de Los Muertos Celebration